Hot air balloon pilot launches disruptive ad-tech platform

Using Amazon’s AI technology, the ad offers a range of benefits to Helium customers:

  • for publishers, it provides a new kind of ad unit and revenue stream, which allows them to keep readers on their site.
  • for brands, it provides a new channel to connect directly with prospects at their highest moments of intent – ​​while browsing a topic related to their product or service. It also integrates seamlessly with any chatbot platform a brand may currently use.
  • for users, it reinvents the consumer experience by eliminating the need for redirects, clunky forms, and tedious searches.

The Bot Lab specializes in working with CMOs and marketing managers to generate new leads and generate revenue through a frictionless journey from advertising to purchase. Aptly named, Helium is Bot Lab’s next foray into conversational marketing and can integrate with any chatbot platform.

Brands, publishers and partners can book a demo on the Bot Lab website to learn more –

About the Bot Lab

Since its inception in 2018, the company has built a strong reputation for top-notch AI services, working closely with conversational marketing major Drift and others. Having built hundreds of bots for midsize, enterprise, and Fortune 500 brands, The Bot Lab team is united by the belief that contextualized conversations are the future of marketing and user experience at home. digital era. With the launch of Helium, The Bot Lab continues to shape the future of marketing. The Bot Lab is 100% self-funded.

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SOURCE The Bot Lab